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Disrupting Wellness


a vile of ketamine sold on the black market
Ketamine's Black Market Challenge

Navigating the Gray Areas Impacting Ketamine Clinics

Ketamine-assisted therapy has gained considerable recognition as a powerful treatment for depression and anxiety. Before delving into the challenges faced by ketamine clinics, it is important to recognize that Ketamine, in particular, does not have a historical connection to indigenous cultures. However, certain plant medicines, such as ayahuasca and peyote, have been utilized by indigenous communities for their spiritual and medicinal purposes for centuries. Honoring the wisdom of indigenous practices related to these plant medicines helps us appreciate the importance of cultural context while navigating the gray areas affecting ketamine clinics.


The Black Market Challenge

Despite the increasing number of legal ketamine clinics, the existence of a thriving black market remains a significant challenge. Illicit ketamine seizures have shown an alarming 1,100% increase between 2017 and 2022. This concerning trend reveals the unintended consequence of the legal market's growth, inadvertently supporting the illegal trade. It is crucial to address this issue to ensure the availability of regulated, safe ketamine for therapeutic use, while respecting the indigenous practices and plant medicines that have stood the test of time.


an enlightened woman following ketamine therapy session
Honoring Indigenous Traditions in Psychedelics

The Psychedelics Industry: Responsible Growth and Regulation

While the psychedelics industry, including ketamine therapy, has witnessed a surge in interest and investment, it is important to ensure responsible growth and effective regulation. Striking a balance between advancing the therapeutic potential of ketamine and honoring the sacred traditions surrounding indigenous plant medicines is essential. It is crucial to differentiate between the gray areas that align with responsible practices and those that deviate from the historical and cultural significance of plant medicines.


Challenges Faced by Ketamine Clinics

Although ketamine shows promise in treating mental health conditions, there has been a troubling increase in the seizure of illicit ketamine, suggesting an expanding nonmedical and recreational use. This pattern can pose risks when individuals access substandard or adulterated substances from the black market. Recognizing the difference between the use of ketamine in therapeutic settings and its potential misuse in recreational contexts is imperative.


Financial Struggles and Clinic Closures

Financial challenges have impacted some ketamine clinics, leading to closures and disruptions in patient access to treatment. For instance, clinics like Field Trip Health & Wellness have faced difficulties and sought creditor protection in Canada. These financial burdens not only affect patients but also hinder the availability of trained therapists.


ketamine on laptop screen for learning
Promoting Education in Ketamine

Promoting Education and Responsible Practice

To move forward, public education on responsible ketamine use is essential. By highlighting the historical and cultural significance of indigenous plant medicines, including their appropriate uses, we can bridge the gap between recreational misuse and therapeutic application. Engaging in conversations that emphasize responsible practices and differentiate between the gray areas that align with cultural values and those that do not, we can ensure safe and ethical usage of ketamine while honoring indigenous wisdom.


About the Author:

Philadose is a disruptive wellness agency committed to amplifying new paths of health and well-being. Our focus is on transforming the perception of plant medicines and wellness, building inclusive communities, and filling gaps in wellness promotion. If you're a ketamine infusion clinic looking to enhance your marketing strategies and drive more customers, we can help you navigate the ever-changing wellness landscape. Contact us today to unlock your clinic's full potential!


Info@philadose.com



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ketamine infusion patient laying on bed accross from therapist
Ketamine Assisted Therapy at Voyage healing

Hey there! In today's post, we're jumping straight into the world of ketamine infusion clinics and their marketing strategies. If you own a clinic and want to increase customer engagement, keep reading! We'll give you valuable insights, highlighting the most common mistakes to avoid and lessons learned in advertising ketamine treatment.


Mistakes to Avoid in Ketamine Marketing:

While promoting a ketamine clinic, it's essential not to overlook the target audience's unique needs. Here are some common mistakes that you should avoid- Firstly, don't put out generic messaging that fails to connect with potential customers. Ketamine is a transformative experience, so you must highlight the individual benefits and quality of personalized care your clinic provides.


Secondly, social media is an essential tool to create an engaging online presence. You can utilize platforms like Instagram and Facebook to share success stories, educational content and connect with your community. Engaging with your audience can help instill trust in your brand and establish the clinic as a reputable resource.


Lastly, ensure that your website is user-friendly and provides complete information about the treatment process and your clinic. Clients should feel confident and well-informed when considering ketamine treatment. Testimonials and success stories are a great way to showcase the impact your clinic has had on people's lives and build trust.


integrated marketing strategies infographic showing 4 steps
Integrated Marketing Strategies for Ketamine Clinics

Lessons Learned in Ketamine Treatment Advertising:

Education and Awareness are fundamental to promote your clinic. Many people may be unfamiliar with ketamine treatment, so it's essential to provide educational content such as blog posts, videos, or webinars to address common misconceptions and questions while establishing you as an industry expert.


Collaborative partnerships with mental health professionals, therapists, or other healthcare providers can also play a significant role in expanding your patient base. Collaborative efforts can bring in more visibility and enhance the trust placed in your clinic by established professionals.


Lastly, focus on building a strong online presence by investing in search engine optimization (SEO) strategies and Google Ads to reach clients actively looking for ketamine treatment options. A strong online presence can help connect and engage with potential clients, making your clinic a trusted resource in the field.


In conclusion, effective ketamine clinic marketing strategies play a major role in succeeding in the current competitive landscape. By avoiding common mistakes and implementing the lessons learned from experienced marketers, you can drive more customers to your ketamine infusion clinic and make a positive impact on people's lives.


graphic showing all marketing touch points for ketamine clinics
Philadose Can Help

About the Author:

Philadose is a disruptive wellness agency committed to amplifying new paths of health and well-being. Our focus is on transforming the perception of plant medicines and wellness, building inclusive communities, and filling gaps in wellness promotion. If you're a ketamine infusion clinic looking to enhance your marketing strategies and drive more customers, we can help you navigate the ever-changing wellness landscape. Contact us today to unlock your clinic's full potential!


Info@philadose.com

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We kick off our series of Psychedelic networking events at Kismet in Manayunk on December 28th at 6pm. This event is included the Philadose membership ($19/mo.) or guests can purchase tickets for $39. Build community with other psychedelic professionals and enthusiasts and also here from our special guest, Riley Cote.


Riley Cote played 8 years of professional hockey including 4 with the Philadelphia Flyers. His hard style of play eventually took its toll and he decided to retire from playing at the ripe age of 28 and committed to a life dedicated to self-care, mindfulness and personal development. Riley felt called to be of service and embarked on a quest to heal and discover optimum wellness and share his discoveries with the world. Between the mental health crises, the opioid crises and the obesity crises it was clear to him that we have become extremely disconnected in our personal lives and lacked the true essence of life, positive energy of self love.


LIVE A MORE VIBRANT LIFE.

PHILADOSE IS A A JUDGMENT-FREE COMMUNITY FOR PSYCHEDELIC ENTHUSIASTS ACROSS ALL WALKS OF LIFE. GET MOTIVATED IN OUR COMMUNITY HUB, COLLABORATE WITH LIKE-MINDED INDIVIDUALS & GROUPS TO CREATE A LIBERATED LIFE, FIND EXPERTS, CLIENTS, & RESOURCES WHO CAN HELP YOU BUILD ASSETS TO GROW YOUR BUSINESS.

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